/* Estilo do site escalis.com.br (landing + página Sobre).
   Landing editorial: faixas full-bleed alternadas, marca vermelha Escalis + verde WhatsApp no bloco carro-chefe,
   ícones em SVG traço (icones.svg), um brilho de marca atrás do hero. */
*{box-sizing:border-box}html,body{margin:0}img{max-width:100%}
:root{
  --bg:#FCFBF9; --bg2:#F3F1EC; --card:#FFFFFF; --ink:#16130F; --fg:#211D18; --muted:#6C655C;
  --border:#E8E2D9; --hair:#EFEAE2;
  --brand:#CF0000; --brand-ink:#A40000; --brand-soft:#FBE9E7;
  --whats:#16A34A; --whats-ink:#0B7A39; --whats-br:#25D366; --whats-band:#ECF8F0; --whats-line:#BFE6CC;
  --btn:#CF0000; --btn-fg:#FFFFFF;
  --sh-sm:0 1px 2px rgba(22,16,10,.05); --sh:0 2px 6px rgba(22,16,10,.06),0 14px 34px -18px rgba(22,16,10,.22);
  --sh-lg:0 30px 70px -30px rgba(22,16,10,.35);
  --r:16px; --maxw:1140px; --glow:rgba(207,0,0,.16);
  --d:"Bricolage Grotesque","Segoe UI",system-ui,sans-serif;
  --b:"Figtree","Segoe UI",system-ui,-apple-system,sans-serif;
}
@media (prefers-color-scheme:dark){ :root:not([data-theme="light"]){
  --bg:#131110; --bg2:#1A1714; --card:#1F1B18; --ink:#F4EFE9; --fg:#ECE6DF; --muted:#A79E95;
  --border:#2E2924; --hair:#262019;
  --brand:#FF5E5E; --brand-ink:#FF8585; --brand-soft:#2A1513;
  --whats:#3BD77F; --whats-ink:#86EBB0; --whats-br:#25D366; --whats-band:#102019; --whats-line:#1F4231;
  --btn:#DE443D; --btn-fg:#FFFFFF;
  --sh-sm:0 1px 2px rgba(0,0,0,.4); --sh:0 2px 8px rgba(0,0,0,.3),0 16px 40px -20px rgba(0,0,0,.6);
  --sh-lg:0 40px 90px -36px rgba(0,0,0,.75); --glow:rgba(255,94,94,.14);
  color-scheme:dark;
}}
:root[data-theme="dark"]{
  --bg:#131110; --bg2:#1A1714; --card:#1F1B18; --ink:#F4EFE9; --fg:#ECE6DF; --muted:#A79E95;
  --border:#2E2924; --hair:#262019;
  --brand:#FF5E5E; --brand-ink:#FF8585; --brand-soft:#2A1513;
  --whats:#3BD77F; --whats-ink:#86EBB0; --whats-br:#25D366; --whats-band:#102019; --whats-line:#1F4231;
  --btn:#DE443D; --btn-fg:#FFFFFF;
  --sh-sm:0 1px 2px rgba(0,0,0,.4); --sh:0 2px 8px rgba(0,0,0,.3),0 16px 40px -20px rgba(0,0,0,.6);
  --sh-lg:0 40px 90px -36px rgba(0,0,0,.75); --glow:rgba(255,94,94,.14);
  color-scheme:dark;
}
body{background:var(--bg);color:var(--fg);font-family:var(--b);line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
h1,h2,h3,h4{font-family:var(--d);line-height:1.06;text-wrap:balance;margin:0;letter-spacing:-.02em;color:var(--ink)}
p{margin:0}
a{color:inherit;text-decoration:none}
.wrap{max-width:var(--maxw);margin-inline:auto;padding-left:max(22px,env(safe-area-inset-left,0px));padding-right:max(22px,env(safe-area-inset-right,0px))}
.ico{width:22px;height:22px;stroke:currentColor;fill:none;stroke-width:1.7;stroke-linecap:round;stroke-linejoin:round;flex:0 0 auto}
.eyebrow{display:inline-flex;align-items:center;gap:.5em;font-weight:700;font-size:.76rem;letter-spacing:.14em;text-transform:uppercase;color:var(--brand)}
.eyebrow::before{content:"";width:22px;height:1.5px;background:currentColor;border-radius:2px}
.kicker{font-size:clamp(1.9rem,4.2vw,2.9rem);font-weight:800}
.dek{color:var(--muted);font-size:1.1rem;max-width:56ch}

/* acessibilidade: foco visível pra quem navega pelo teclado, e atalho pro conteúdo */
:focus-visible{outline:2px solid var(--brand);outline-offset:3px;border-radius:6px}
.btn:focus-visible{outline-offset:4px;border-radius:999px}
.pular{position:absolute;left:12px;top:-80px;z-index:40;background:var(--card);color:var(--fg);border:1px solid var(--border);border-radius:10px;padding:.6em 1em;font-weight:700;box-shadow:var(--sh)}
.pular:focus{top:calc(12px + env(safe-area-inset-top,0px))}

.btn{display:inline-flex;align-items:center;justify-content:center;gap:.5em;font-family:var(--b);font-weight:700;font-size:1rem;border-radius:999px;padding:.78em 1.5em;border:1px solid transparent;cursor:pointer;transition:transform .14s ease,box-shadow .18s ease,background .16s}
.btn:active{transform:translateY(1px)}
.btn .ico{width:18px;height:18px;stroke-width:2}
.btn-primary{background:var(--btn);color:var(--btn-fg);box-shadow:var(--sh-sm)}
.btn-primary:hover{box-shadow:0 14px 30px -12px color-mix(in srgb,var(--btn) 60%,transparent);transform:translateY(-1px)}
.btn-ghost{background:var(--card);color:var(--fg);border-color:var(--border);box-shadow:var(--sh-sm)}
.btn-ghost:hover{border-color:var(--muted)}
.btn-sm{padding:.58em 1.1em;font-size:.92rem}
.btn-lg{padding:.9em 1.8em;font-size:1.08rem}

/* header */
header.bar{position:sticky;top:env(safe-area-inset-top,0px);z-index:30;background:color-mix(in srgb,var(--bg) 82%,transparent);backdrop-filter:saturate(1.3) blur(12px);border-bottom:1px solid var(--hair)}
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:31;background:var(--bg)}
.bar .wrap{display:flex;align-items:center;gap:16px;min-height:66px}
.brand{display:flex;align-items:center}
.wordmark{height:30px;width:auto;display:block;max-width:100%}
.footicon{height:40px;width:auto;display:block}
.wm-dark{display:none}
@media(prefers-color-scheme:dark){ :root:not([data-theme="light"]) .wm-light{display:none} :root:not([data-theme="light"]) .wm-dark{display:block} }
:root[data-theme="dark"] .wm-light{display:none}
:root[data-theme="dark"] .wm-dark{display:block}
:root[data-theme="light"] .wm-light{display:block}
:root[data-theme="light"] .wm-dark{display:none}
.bar nav{margin-left:auto;display:flex;align-items:center;gap:6px}
.navlink{display:none;color:var(--muted);font-weight:600;font-size:.95rem;padding:.45em .75em;border-radius:9px}
.navlink:hover,.navlink[aria-current="page"]{color:var(--fg);background:var(--bg2)}
@media(min-width:1100px){ .navlink{display:inline-block} }
.bar .btn{white-space:nowrap}
@media(max-width:420px){
  .bar .wrap{gap:10px}
  .wordmark{height:22px}
  .bar nav{gap:5px}
  .bar .btn-sm{padding:.5em .8em;font-size:.86rem}
  .bar .toggle{width:36px;height:36px}
}
.toggle{background:transparent;border:1px solid var(--border);color:var(--muted);width:40px;height:40px;border-radius:11px;cursor:pointer;display:grid;place-items:center}
.toggle:hover{color:var(--fg);background:var(--bg2)}

/* hero */
.hero{position:relative;padding-block:clamp(48px,8vw,96px);overflow:hidden}
.hero::before{content:"";position:absolute;top:-20%;right:-5%;width:620px;height:620px;max-width:90vw;background:radial-gradient(circle,var(--glow),transparent 62%);pointer-events:none;z-index:0}
.hero .wrap{position:relative;z-index:1}
.hero-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(30px,4vw,60px);align-items:center}
@media(max-width:900px){ .hero-grid{grid-template-columns:1fr;gap:38px} }
.pill{display:inline-flex;align-items:center;gap:.55em;background:var(--whats-band);color:var(--whats-ink);border:1px solid var(--whats-line);font-weight:600;font-size:.85rem;padding:.42em .8em;border-radius:999px}
.pill .ico{width:16px;height:16px;stroke-width:2;color:var(--whats)}
.hero h1{font-size:clamp(2.5rem,6.6vw,4.35rem);font-weight:800;margin-top:1.1rem}
.hero h1 .r{color:var(--brand)}
.hero .lead{color:var(--muted);font-size:clamp(1.08rem,2.3vw,1.33rem);max-width:33ch;margin-top:1.25rem}
.cta-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:2rem}
.trust{display:flex;flex-wrap:wrap;gap:.4em 1.3em;margin-top:1.5rem;color:var(--muted);font-size:.92rem}
.trust span{display:inline-flex;align-items:center;gap:.45em}
.trust .ico{width:16px;height:16px;color:var(--whats);stroke-width:2.4}

/* phone */
.stage{justify-self:center;position:relative}
.stage::after{content:"";position:absolute;inset:auto -8% -6% -8%;height:60%;background:radial-gradient(ellipse at center,var(--glow),transparent 70%);filter:blur(10px);z-index:0}
.phone{position:relative;z-index:1;width:min(320px,88vw);background:var(--ink);border-radius:40px;padding:11px;box-shadow:var(--sh-lg)}
.screen{background:var(--card);border-radius:30px;overflow:hidden;border:1px solid rgba(0,0,0,.06)}
.wa-head{display:flex;align-items:center;gap:.6em;padding:14px 16px;background:var(--whats-band);border-bottom:1px solid var(--whats-line)}
.wa-av{width:38px;height:38px;border-radius:50%;background:#fff;border:1px solid var(--whats-line);display:grid;place-items:center;padding:6px}
.wa-av img{width:100%;height:auto}
.wa-name{font-weight:700;font-size:.95rem;color:var(--fg);line-height:1.1}
.wa-on{font-size:.75rem;color:var(--whats-ink)}
.wa-body{padding:16px 14px;display:flex;flex-direction:column;gap:9px;background:var(--bg2)}
.bub{max-width:86%;padding:.6em .82em;border-radius:15px;font-size:.87rem;line-height:1.45;box-shadow:var(--sh-sm)}
.bub.in{background:var(--card);border:1px solid var(--border);border-top-left-radius:5px}
.bub.out{background:#DCF8C6;color:#102a16;margin-left:auto;border-top-right-radius:5px}
:root[data-theme="dark"] .bub.out{background:#1f5133;color:#eafff2}
@media (prefers-color-scheme:dark){ :root:not([data-theme="light"]) .bub.out{background:#1f5133;color:#eafff2} }
.bub b{color:var(--brand-ink)}
.bub .t{display:block;text-align:right;font-size:.66rem;opacity:.55;margin-top:2px}
.float{animation:fl 6s ease-in-out infinite}
@keyframes fl{0%,100%{transform:translateY(0)}50%{transform:translateY(-9px)}}

/* sections */
section{padding-block:clamp(50px,7.5vw,96px)}
.alt{background:var(--bg2);border-block:1px solid var(--hair)}
.head{max-width:60ch}
.head.center{text-align:center;margin-inline:auto}
.head h2{font-size:clamp(1.9rem,4.4vw,2.9rem);font-weight:800;margin-top:.55rem}
.head p{color:var(--muted);font-size:1.1rem;margin-top:1rem}

/* whatsapp flagship */
.whats{background:linear-gradient(180deg,var(--whats-band),transparent);border-top:1px solid var(--whats-line)}
.whats .eyebrow{color:var(--whats-ink)}
.whats .eyebrow::before{background:var(--whats)}
.wgrid{display:grid;grid-template-columns:repeat(2,1fr);gap:16px;margin-top:42px}
@media(max-width:760px){ .wgrid{grid-template-columns:1fr} }
.wcard{background:var(--card);border:1px solid var(--whats-line);border-radius:var(--r);padding:24px;transition:transform .16s,box-shadow .16s}
.wcard:hover{transform:translateY(-3px);box-shadow:var(--sh)}
.wicon{width:44px;height:44px;border-radius:12px;background:color-mix(in srgb,var(--whats-br) 16%,transparent);color:var(--whats-ink);display:grid;place-items:center;margin-bottom:14px}
.wicon .ico{width:24px;height:24px;stroke-width:1.8}
.wcard h3{font-size:1.18rem;font-weight:700;margin-bottom:.4rem}
.wcard p{color:var(--muted);font-size:.97rem}
.quote{display:inline-block;margin-top:.8rem;font-style:italic;color:var(--whats-ink);background:color-mix(in srgb,var(--whats-br) 12%,transparent);padding:.32em .7em;border-radius:9px;font-size:.9rem}

/* steps */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:46px;counter-reset:s}
@media(max-width:760px){ .steps{grid-template-columns:1fr} }
.step{position:relative;padding:26px 24px;border:1px solid var(--border);border-radius:var(--r);background:var(--card)}
.step::before{counter-increment:s;content:counter(s,decimal-leading-zero);font-family:var(--d);font-weight:800;font-size:1.05rem;color:var(--brand);display:block;margin-bottom:12px;letter-spacing:.02em}
.step h3{font-size:1.2rem;font-weight:700;margin-bottom:.4rem}
.step p{color:var(--muted);font-size:.97rem}

/* features */
.grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:46px}
@media(max-width:880px){ .grid{grid-template-columns:repeat(2,1fr)} }
@media(max-width:560px){ .grid{grid-template-columns:1fr} }
.card{background:var(--card);border:1px solid var(--border);border-radius:var(--r);padding:24px;transition:transform .16s,box-shadow .16s,border-color .16s}
.card:hover{transform:translateY(-3px);box-shadow:var(--sh);border-color:color-mix(in srgb,var(--brand) 30%,var(--border))}
.cicon{width:42px;height:42px;border-radius:11px;background:var(--brand-soft);color:var(--brand);display:grid;place-items:center;margin-bottom:14px}
.cicon .ico{width:23px;height:23px}
.card h3{font-size:1.12rem;font-weight:700;margin-bottom:.35rem}
.card p{color:var(--muted);font-size:.95rem}

/* pricing */
.plans{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:46px;align-items:stretch}
@media(max-width:980px){ .plans{grid-template-columns:repeat(2,1fr)} }
@media(max-width:520px){ .plans{grid-template-columns:1fr} }
.plan{background:var(--card);border:1px solid var(--border);border-radius:18px;padding:26px;display:flex;flex-direction:column;gap:16px;transition:transform .16s,box-shadow .16s}
.plan:hover{transform:translateY(-3px);box-shadow:var(--sh)}
.plan.pop{border-color:var(--brand);box-shadow:var(--sh);position:relative;background:linear-gradient(180deg,var(--brand-soft),var(--card) 32%)}
.plan .tag{position:absolute;top:-12px;left:26px;background:var(--brand);color:#fff;font-size:.72rem;font-weight:700;letter-spacing:.05em;text-transform:uppercase;padding:.32em .75em;border-radius:999px}
.pname{font-family:var(--d);font-weight:800;font-size:1.35rem}
.psub{color:var(--muted);font-size:.86rem;margin-top:.25rem}
.price{display:flex;align-items:baseline;gap:.18em}
.price .c{color:var(--muted);font-weight:700;font-size:1rem}
.price .v{font-family:var(--d);font-weight:800;font-size:2.4rem;letter-spacing:-.03em;color:var(--ink)}
.price .p{color:var(--muted);font-size:.9rem}
.plan ul{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.6em;font-size:.94rem}
.plan li{display:flex;gap:.6em;align-items:flex-start}
.plan li .ico{width:17px;height:17px;color:var(--whats);stroke-width:2.6;margin-top:.18em}
.plan .btn{margin-top:auto;width:100%}
.pfoot{text-align:center;color:var(--muted);margin-top:22px;font-size:.95rem}

/* faq */
.faq{max-width:760px;margin:42px auto 0;display:flex;flex-direction:column;gap:12px}
details{background:var(--card);border:1px solid var(--border);border-radius:14px;padding:4px 20px}
details[open]{box-shadow:var(--sh-sm)}
summary{list-style:none;cursor:pointer;padding:16px 0;font-weight:700;font-size:1.03rem;display:flex;align-items:center;justify-content:space-between;gap:16px;color:var(--ink)}
summary::-webkit-details-marker{display:none}
summary .pm{width:22px;height:22px;flex:0 0 auto;position:relative;color:var(--brand)}
summary .pm::before,summary .pm::after{content:"";position:absolute;background:currentColor;border-radius:2px;top:50%;left:50%;transform:translate(-50%,-50%)}
summary .pm::before{width:13px;height:2px}
summary .pm::after{width:2px;height:13px;transition:transform .2s}
details[open] summary .pm::after{transform:translate(-50%,-50%) rotate(90deg);opacity:0}
details p{color:var(--muted);padding:0 0 18px;font-size:.98rem;line-height:1.6}

/* cta */
.cta-band{position:relative;overflow:hidden;background:var(--ink);color:#fff;border-radius:26px;padding:clamp(40px,6vw,68px) clamp(24px,5vw,56px);text-align:center;margin-block:8px}
.cta-band::before{content:"";position:absolute;top:-40%;left:50%;transform:translateX(-50%);width:700px;height:500px;max-width:120%;background:radial-gradient(circle,rgba(207,0,0,.4),transparent 60%);pointer-events:none}
:root[data-theme="dark"] .cta-band{background:#0d0b0a;border:1px solid var(--border)}
@media (prefers-color-scheme:dark){ :root:not([data-theme="light"]) .cta-band{background:#0d0b0a;border:1px solid var(--border)} }
.cta-band>*{position:relative}
.cta-band h2{color:#fff;font-size:clamp(1.9rem,4.4vw,2.9rem)}
.cta-band p{color:rgba(255,255,255,.82);margin-top:1rem;font-size:1.12rem;max-width:46ch;margin-inline:auto}
.cta-band .btn{background:#fff;color:#111;margin-top:1.8rem}
.cta-band .btn:hover{background:#f3f3f3}
.cta-band :focus-visible{outline-color:#fff}

footer{border-top:1px solid var(--border);padding-block:38px;color:var(--muted);font-size:.92rem}
.foot{display:flex;flex-wrap:wrap;gap:18px;align-items:center;justify-content:space-between}
.foot-links{display:flex;flex-wrap:wrap;gap:16px}
.foot a:hover{color:var(--fg)}
.credito{margin-top:20px;font-size:.85rem;text-align:center}
.credito strong,.credito a{color:var(--fg);font-weight:600}
.credito a:hover{text-decoration:underline}

/* ============================== Página Sobre ============================== */

/* aparece suave ao rolar (o site.js só esconde o que ainda está fora da tela, e nunca com movimento reduzido) */
.revela{transition:opacity .7s ease,transform .7s ease}
.revela.oculto{opacity:0;transform:translateY(18px)}

.texto p{color:var(--muted);font-size:1.08rem;margin-top:1rem;max-width:60ch}
.texto p.forte{color:var(--fg);font-size:1.18rem}
.texto p.virada{color:var(--ink);font-family:var(--d);font-weight:700;font-size:clamp(1.2rem,2.2vw,1.4rem);line-height:1.3;letter-spacing:-.01em}

/* 1. origem */
.origem{position:relative;padding-block:clamp(56px,9vw,112px);overflow:hidden}
.origem::before{content:"";position:absolute;top:-25%;right:-8%;width:680px;height:680px;max-width:95vw;background:radial-gradient(circle,var(--glow),transparent 62%);pointer-events:none}
.origem .wrap{position:relative}
.origem-grid{display:grid;grid-template-columns:1.08fr .92fr;gap:clamp(36px,5vw,72px);align-items:center}
@media(max-width:900px){ .origem-grid{grid-template-columns:1fr} }
.origem h1{font-size:clamp(2.4rem,6.2vw,4.2rem);font-weight:800;margin-top:1rem;max-width:15ch}
.origem h1 .r{color:var(--brand)}
.origem .sub{color:var(--muted);font-size:clamp(1.08rem,2.2vw,1.3rem);max-width:40ch;margin-top:1.3rem}
.crenca{margin-top:2rem;padding:4px 0 4px 18px;border-left:3px solid var(--brand);font-family:var(--d);font-weight:600;font-size:clamp(1.05rem,2vw,1.22rem);line-height:1.42;color:var(--ink);max-width:42ch}

/* mesa de bastidores (ilustração) */
.mesa{position:relative;justify-self:center;width:min(430px,100%)}
.mesa::after{content:"";position:absolute;inset:auto -6% -8% -6%;height:55%;background:radial-gradient(ellipse at center,var(--glow),transparent 70%);filter:blur(12px);z-index:0}
.mesa-corpo{position:relative;z-index:1;background:var(--card);border:1px solid var(--border);border-radius:26px;padding:22px 22px 18px;box-shadow:var(--sh-lg)}
.mesa-topo{display:flex;align-items:center;justify-content:space-between;gap:12px;font-size:.74rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:20px}
.mesa-topo .agora{display:inline-flex;align-items:center;gap:.55em;color:var(--brand);letter-spacing:.06em}
.mesa-topo .agora::before{content:"";width:8px;height:8px;border-radius:50%;background:var(--brand);box-shadow:0 0 0 4px color-mix(in srgb,var(--brand) 18%,transparent)}
.canais{display:grid;grid-template-columns:repeat(5,1fr);gap:8px;padding:16px 8px 12px;border-radius:18px;background:var(--bg2);border:1px solid var(--hair)}
.canal{display:flex;flex-direction:column;align-items:center;gap:12px;min-width:0}
.trilho{position:relative;width:6px;height:150px;border-radius:99px;background:color-mix(in srgb,var(--muted) 22%,transparent)}
.trilho::before{content:"";position:absolute;left:50%;bottom:0;width:6px;height:var(--n,50%);transform:translateX(-50%);border-radius:99px;background:linear-gradient(0deg,var(--brand),color-mix(in srgb,var(--brand) 40%,transparent))}
.cursor{position:absolute;left:50%;bottom:var(--n,50%);width:28px;height:14px;border-radius:5px;background:var(--ink);box-shadow:var(--sh);transform:translate(-50%,50%);animation:fader 8s ease-in-out infinite;animation-delay:var(--a,0s)}
.cursor::after{content:"";position:absolute;left:6px;right:6px;top:50%;height:2px;margin-top:-1px;border-radius:2px;background:var(--brand)}
@keyframes fader{0%,100%{transform:translate(-50%,50%)}50%{transform:translate(-50%,calc(50% - 12px))}}
.canal span{font-size:.7rem;font-weight:700;color:var(--muted);text-align:center;line-height:1.15;max-width:100%}
@media(max-width:400px){ .canal:nth-child(5){display:none} .canais{grid-template-columns:repeat(4,1fr)} }
.mesa-base{display:flex;flex-wrap:wrap;gap:8px;margin-top:16px}
.ok{display:inline-flex;align-items:center;gap:.4em;font-size:.78rem;font-weight:600;color:var(--whats-ink);background:var(--whats-band);border:1px solid var(--whats-line);padding:.32em .7em;border-radius:999px}
.ok .ico{width:14px;height:14px;stroke-width:2.6;color:var(--whats)}

/* 2. a dor que originou a ideia */
.dor-grid{display:grid;grid-template-columns:1fr 1.02fr;gap:clamp(36px,5vw,76px);align-items:start}
@media(max-width:900px){ .dor-grid{grid-template-columns:1fr} }
.dor-grid .head h2{max-width:16ch}
.desafios{display:grid;grid-template-columns:1fr 1fr;background:var(--card);border:1px solid var(--border);border-radius:22px;overflow:hidden;box-shadow:var(--sh)}
@media(min-width:901px){ .desafios{position:sticky;top:96px} }
.desafio{padding:26px 24px;border:0 solid var(--hair)}
.desafio:nth-child(odd){border-right-width:1px}
.desafio:nth-child(-n+2){border-bottom-width:1px}
.desafio .cicon{margin-bottom:16px}
.desafio h3{font-size:1.08rem;font-weight:700;margin-bottom:.4rem}
.desafio p{color:var(--muted);font-size:.95rem;line-height:1.55}
@media(max-width:560px){
  .desafios{grid-template-columns:1fr}
  .desafio{border-right-width:0!important;border-bottom-width:1px}
  .desafio:last-child{border-bottom-width:0}
}

/* 3. e se tudo pudesse acontecer pelo WhatsApp? */
.virada-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(36px,5vw,76px);align-items:center}
@media(max-width:900px){ .virada-grid{grid-template-columns:1fr} }
.virada-grid h2{font-size:clamp(2.1rem,5vw,3.4rem);font-weight:800;margin-top:.6rem;max-width:15ch}
.perguntas{list-style:none;margin:30px 0 0;padding:0;display:flex;flex-direction:column;gap:16px}
.perguntas li{display:grid;grid-template-columns:auto 1fr;gap:14px;align-items:start;font-size:1.08rem;color:var(--fg);line-height:1.5}
.perguntas .q{width:34px;height:34px;border-radius:10px;display:grid;place-items:center;font-family:var(--d);font-weight:800;font-size:1.05rem;color:var(--whats-ink);background:color-mix(in srgb,var(--whats-br) 16%,transparent)}
.legenda{display:flex;align-items:center;justify-content:center;gap:.45em;margin-top:16px;font-size:.8rem;color:var(--muted)}
.legenda .ico{width:15px;height:15px}
.manifesto{margin:clamp(56px,8vw,96px) auto 0;max-width:20ch;text-align:center;font-family:var(--d);font-weight:800;font-size:clamp(2rem,5.4vw,3.8rem);line-height:1.06;letter-spacing:-.03em;color:var(--ink);text-wrap:balance}
.manifesto::before{content:"";display:block;width:56px;height:3px;margin:0 auto 26px;border-radius:3px;background:var(--whats)}
.manifesto em{font-style:normal;color:var(--brand)}

/* 4. quem lidera / quem serve */
.publicos{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin-top:46px}
@media(max-width:820px){ .publicos{grid-template-columns:1fr} }
.publico{display:flex;flex-direction:column;border-radius:22px;padding:clamp(24px,3.4vw,36px);background:var(--card);border:1px solid var(--border)}
.publico.lidera{background:linear-gradient(180deg,var(--brand-soft),var(--card) 42%);border-color:color-mix(in srgb,var(--brand) 22%,var(--border))}
.publico.serve{background:linear-gradient(180deg,var(--whats-band),var(--card) 42%);border-color:var(--whats-line)}
.publico-topo{display:flex;align-items:center;gap:14px;margin-bottom:22px}
.publico-topo .cicon,.publico-topo .wicon{margin:0}
.publico h3{font-size:clamp(1.3rem,2.4vw,1.5rem);font-weight:800}
.lista{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:.8em;font-size:1.02rem;flex:1}
.lista li{display:flex;gap:.7em;align-items:flex-start}
.lista .ico{width:18px;height:18px;stroke-width:2.6;margin-top:.22em;color:var(--brand)}
.serve .lista .ico{color:var(--whats)}
.nota{display:block;color:var(--muted);font-size:.86rem;margin-top:.25em}
.fecho{margin-top:26px;padding-top:20px;border-top:1px solid var(--hair);color:var(--fg);font-weight:600}

/* 5. visão: organizar, conectar, automatizar */
.visao-grid{display:grid;grid-template-columns:.95fr 1.05fr;gap:clamp(36px,5vw,76px);align-items:start}
@media(max-width:900px){ .visao-grid{grid-template-columns:1fr} }
.areas{display:flex;flex-wrap:wrap;gap:8px;margin-top:24px}
.area{font-size:.88rem;font-weight:600;padding:.42em .9em;border-radius:999px;border:1px solid var(--border);background:var(--card);color:var(--fg)}
.area.mais{border-style:dashed;color:var(--muted);background:transparent}
.rumo{position:relative;display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:clamp(48px,7vw,80px)}
.rumo::before{content:"";position:absolute;top:28px;left:28px;right:0;height:2px;background:linear-gradient(90deg,var(--brand),color-mix(in srgb,var(--brand) 30%,transparent) 72%,transparent)}
.etapa{position:relative}
.marco{width:56px;height:56px;border-radius:16px;display:grid;place-items:center;background:var(--card);border:1px solid var(--border);color:var(--brand);box-shadow:var(--sh-sm)}
.marco .ico{width:24px;height:24px}
.etapa:nth-child(1) .marco{background:var(--brand);border-color:transparent;color:#fff}
.etapa:nth-child(2) .marco{border-color:color-mix(in srgb,var(--brand) 45%,var(--border))}
.etapa:nth-child(3) .marco{border-style:dashed;border-color:color-mix(in srgb,var(--brand) 45%,var(--border))}
.etapa h3{margin-top:20px;font-size:clamp(1.25rem,2.3vw,1.55rem);font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.etapa p{color:var(--muted);margin-top:.45rem;font-size:.98rem;max-width:30ch}
.rumo-nota{margin-top:30px;color:var(--muted);font-size:.95rem;max-width:62ch}
@media(max-width:760px){
  .rumo{grid-template-columns:1fr;gap:30px}
  .rumo::before{top:28px;bottom:0;left:27px;right:auto;width:2px;height:auto;background:linear-gradient(180deg,var(--brand),color-mix(in srgb,var(--brand) 30%,transparent) 72%,transparent)}
  .etapa{display:grid;grid-template-columns:56px 1fr;gap:18px;align-items:start}
  .etapa h3{margin-top:6px}
}

/* 6. fundador */
.carta{position:relative;max-width:780px;margin-inline:auto}
.aspas{position:absolute;top:-.42em;left:-.12em;font-family:var(--d);font-weight:800;font-size:clamp(7rem,15vw,11rem);line-height:1;color:var(--brand);opacity:.15;pointer-events:none;user-select:none}
.carta .head{position:relative}
.carta .texto p{color:var(--fg);font-size:clamp(1.06rem,1.6vw,1.17rem);line-height:1.72;margin-top:1.15rem}
.carta .texto p.virada{color:var(--ink)}
.assinatura{display:flex;align-items:center;gap:14px;margin-top:34px;padding-top:24px;border-top:1px solid var(--border)}
.assinatura img{width:42px;height:auto}
.assinatura strong{display:block;font-family:var(--d);font-size:1.05rem;color:var(--ink)}
.assinatura span{color:var(--muted);font-size:.9rem}

/* 7. o que nos move */
.missao{text-align:center}
.missao .frase{max-width:30ch;margin:1.5rem auto 0;font-family:var(--d);font-weight:700;font-size:clamp(1.5rem,3.6vw,2.35rem);line-height:1.24;letter-spacing:-.02em;color:var(--ink);text-wrap:balance}
.missao .frase mark{background:linear-gradient(transparent 60%,color-mix(in srgb,var(--brand) 22%,transparent) 60%);color:inherit;padding:0 .08em}
.missao .complemento{max-width:56ch;margin:1.8rem auto 0;color:var(--muted);font-size:1.12rem}

/* 8. encerramento */
.cta-band .cta-row{justify-content:center;margin-top:1.9rem}
.cta-band .cta-row .btn{margin-top:0}
.cta-band p+p{margin-top:.7rem}
.cta-band .btn.contorno{background:transparent;color:#fff;border-color:rgba(255,255,255,.4)}
.cta-band .btn.contorno:hover{background:rgba(255,255,255,.08);border-color:#fff}

/* ============================== Landing ============================== */

/* âncoras do menu não ficam escondidas atrás do topo fixo */
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){ html{scroll-behavior:auto} }
section[id]{scroll-margin-top:72px}

/* topo: CTA longo/curto e menu do celular */
.cta-curto{display:none}
.menu-btn{display:none;background:transparent;border:1px solid var(--border);color:var(--fg);width:40px;height:40px;border-radius:11px;cursor:pointer;place-items:center}
.menu-btn:hover{background:var(--bg2)}
.menu-movel{border-top:1px solid var(--hair);background:var(--bg)}
.menu-movel[hidden]{display:none}
.menu-movel nav,.bar .menu-movel nav{display:flex;flex-direction:column;align-items:stretch;gap:0;margin:0 auto;padding-block:6px 18px}
.menu-movel a:not(.btn){padding:.85em .2em;font-weight:600;color:var(--fg);border-bottom:1px solid var(--hair)}
.menu-movel .btn{margin-top:16px}
@media(max-width:1099px){ .menu-btn{display:grid} }
@media(max-width:899px){ .bar .entrar{display:none} }
@media(min-width:1100px){ .menu-movel{display:none!important} }
@media(max-width:560px){ .cta-longo{display:none} .cta-curto{display:inline} }
@media(max-width:420px){ .bar .menu-btn{width:36px;height:36px} }

/* hero: demonstração do assistente (conversa + escala em rascunho) */
/* sem espaço: cartão embaixo do celular; com espaço (container ≥ 470px), ao lado, encostando só na moldura */
.demo{position:relative;justify-self:center;width:min(480px,100%);container-type:inline-size}
.demo::after{content:"";position:absolute;inset:auto -8% -6% -8%;height:60%;background:radial-gradient(ellipse at center,var(--glow),transparent 70%);filter:blur(10px);z-index:0}
.demo .phone{width:min(300px,84vw);margin-inline:auto}
.demo .wa-on{color:var(--muted)}
.escala-card{position:relative;z-index:2;width:min(300px,100%);margin:-40px auto 0;background:var(--card);border:1px solid var(--border);border-radius:18px;padding:16px;box-shadow:var(--sh-lg)}
@container (min-width:470px){
  .demo .phone{width:266px;margin:0}
  .escala-card{position:absolute;right:0;bottom:92px;width:214px;margin:0}
}
.ec-topo{display:flex;align-items:flex-start;justify-content:space-between;gap:10px;margin-bottom:12px}
.ec-evento{font-family:var(--d);font-weight:700;font-size:.95rem;line-height:1.2;color:var(--ink)}
.ec-evento small{display:block;font-family:var(--b);font-weight:600;font-size:.74rem;color:var(--muted);margin-top:3px}
.ec-status{flex:0 0 auto;font-size:.66rem;font-weight:700;letter-spacing:.06em;text-transform:uppercase;padding:.28em .6em;border-radius:999px;color:color-mix(in srgb,#B37A00 75%,var(--fg));background:color-mix(in srgb,#E8A400 16%,var(--card));border:1px solid color-mix(in srgb,#E8A400 40%,var(--border))}
.ec-vagas{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:6px}
.ec-vagas li{display:flex;justify-content:space-between;gap:10px;font-size:.82rem;padding:7px 10px;border-radius:10px;background:var(--bg2)}
.ec-funcao{color:var(--muted);font-weight:600}
.ec-pessoa{color:var(--fg);font-weight:700;text-align:right}
.ec-acao{margin-top:12px;display:flex;align-items:center;justify-content:center;gap:.45em;font-size:.8rem;font-weight:700;color:var(--btn-fg);background:var(--btn);border-radius:999px;padding:.6em .9em}
.ec-acao .ico{width:15px;height:15px;stroke-width:2.2}
.demo .legenda{position:relative;z-index:1}

/* problema: recados espalhados × o que pesa no dia a dia */
.problema-grid{display:grid;grid-template-columns:.95fr 1.05fr;gap:clamp(36px,5vw,76px);align-items:center}
@media(max-width:900px){ .problema-grid{grid-template-columns:1fr} .problema-grid .caos{order:2} }
.problema-grid .head h2{max-width:18ch}
.caos{position:relative;min-height:380px;border-radius:24px;background:var(--bg);border:1px solid var(--border);overflow:hidden}
.caos-rotulo{position:absolute;left:22px;top:18px;font-size:.72rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.recado{position:absolute;max-width:76%;padding:.6em .85em;border-radius:14px;font-size:.86rem;line-height:1.4;background:var(--card);border:1px solid var(--border);box-shadow:var(--sh);color:var(--fg)}
.recado:nth-of-type(1){top:56px;left:22px;transform:rotate(-2deg)}
.recado:nth-of-type(2){top:122px;right:20px;transform:rotate(1.6deg)}
.recado:nth-of-type(3){top:190px;left:30px;transform:rotate(-1deg)}
.recado:nth-of-type(4){top:258px;right:26px;transform:rotate(2deg)}
.recado:nth-of-type(5){bottom:22px;left:24px;transform:rotate(-1.4deg)}
.recado.arquivo{display:inline-flex;align-items:center;gap:.5em;font-family:ui-monospace,Consolas,monospace;font-size:.76rem}
.recado.arquivo .ico{width:16px;height:16px;color:var(--whats)}
.recado.nota{background:color-mix(in srgb,#E8A400 14%,var(--card));border-color:color-mix(in srgb,#E8A400 35%,var(--border))}
@media(max-width:560px){
  .caos{min-height:0;display:flex;flex-direction:column;align-items:flex-start;gap:10px;padding:50px 16px 18px}
  .recado{position:static;max-width:100%;transform:none!important}
}
.dores{list-style:none;margin:26px 0 0;padding:0}
.dor{display:grid;grid-template-columns:auto 1fr;gap:16px;padding:18px 0;border-top:1px solid var(--hair)}
.dor:last-child{border-bottom:1px solid var(--hair)}
.dor .cicon{margin:0}
.dor h3{font-size:1.06rem;font-weight:700}
.dor p{color:var(--muted);font-size:.95rem;margin-top:.25rem}

/* como funciona: o mesmo trilho da página Sobre, com títulos normais */
figure.demo{margin:0}
.rumo.passos{margin-top:46px}
.rumo.passos .etapa .marco{background:var(--brand);border:1px solid transparent;color:#fff}
.rumo.passos .etapa h3{text-transform:none;letter-spacing:-.01em;font-size:clamp(1.15rem,2vw,1.3rem);margin-top:6px}
.passo{display:block;margin-top:18px;font-size:.72rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--brand)}
@media(max-width:760px){ .passo{margin-top:4px} }

/* WhatsApp como diferencial */
.wa-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(36px,5vw,76px);align-items:center}
@media(max-width:900px){ .wa-grid{grid-template-columns:1fr} }
.wa-grid .head h2{max-width:17ch}
.vantagens{list-style:none;margin:26px 0 0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:12px 24px}
@media(max-width:560px){ .vantagens{grid-template-columns:1fr} }
.vantagens li{display:flex;gap:.6em;align-items:flex-start;font-weight:600;color:var(--fg);font-size:.98rem;line-height:1.45}
.vantagens .ico{width:19px;height:19px;color:var(--whats);stroke-width:2.4;margin-top:.12em}
.numero-proprio{margin-top:26px;padding-left:14px;border-left:3px solid var(--whats);color:var(--muted);font-size:.94rem;max-width:56ch}
.comandos-rotulo{display:block;text-align:center;margin-top:22px;font-size:.8rem;font-weight:600;color:var(--muted)}
.comandos{list-style:none;margin:10px auto 0;padding:0;display:flex;flex-wrap:wrap;justify-content:center;gap:8px;max-width:420px}
.cmd{font-family:ui-monospace,Consolas,monospace;font-size:.8rem;padding:.35em .7em;border-radius:8px;background:var(--card);border:1px solid var(--whats-line);color:var(--whats-ink)}

/* recursos agrupados por categoria */
.categorias{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:46px;align-items:start}
@media(max-width:1060px){ .categorias{grid-template-columns:repeat(2,1fr)} }
@media(max-width:600px){ .categorias{grid-template-columns:1fr} }
.categoria{background:var(--card);border:1px solid var(--border);border-radius:20px;padding:22px 22px 10px}
.categoria-topo{display:flex;align-items:center;gap:12px;padding-bottom:16px;border-bottom:1px solid var(--hair)}
.categoria-topo .cicon{margin:0}
.categoria h3{font-size:1.08rem;font-weight:800}
.itens{list-style:none;margin:0;padding:0}
.itens li{padding:13px 0;border-bottom:1px dashed var(--border)}
.itens li:last-child{border-bottom:0}
.itens strong{display:block;color:var(--ink);font-size:.97rem}
.itens span{display:block;color:var(--muted);font-size:.9rem;line-height:1.5;margin-top:2px}
.tag-plano,.itens .tag-plano{display:inline-block;margin:0 0 0 .35em;padding:.12em .5em;border-radius:6px;font-size:.64rem;font-weight:700;letter-spacing:.05em;text-transform:uppercase;vertical-align:.15em;line-height:1.5;color:var(--brand-ink);background:var(--brand-soft)}

/* departamentos */
.deptos{list-style:none;margin:40px 0 0;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:12px}
@media(max-width:900px){ .deptos{grid-template-columns:repeat(2,1fr)} }
@media(max-width:400px){ .deptos{grid-template-columns:1fr} }
.depto{display:flex;gap:12px;align-items:flex-start;padding:16px;border-radius:14px;border:1px solid var(--border);background:var(--card)}
.depto-ico{width:38px;height:38px;flex:0 0 auto;border-radius:10px;display:grid;place-items:center;background:var(--brand-soft);color:var(--brand)}
.depto-ico .ico{width:20px;height:20px}
.depto strong{display:block;color:var(--ink);font-size:.98rem;line-height:1.25}
.depto span{display:block;color:var(--muted);font-size:.84rem;line-height:1.4;margin-top:3px}

/* planos: mensal/anual, limites comparáveis */
.ciclo{display:none;margin:30px auto 0;padding:4px;gap:4px;border-radius:999px;background:var(--bg2);border:1px solid var(--border)}
.js .ciclo{display:flex;width:max-content}
.ciclo button{font:inherit;font-weight:700;font-size:.92rem;border:0;background:transparent;color:var(--muted);padding:.55em 1.2em;border-radius:999px;cursor:pointer}
.ciclo button[aria-pressed="true"]{background:var(--card);color:var(--ink);box-shadow:var(--sh-sm)}
.ciclo .economia{margin-left:.4em;font-size:.72rem;color:var(--whats-ink)}
.preco-anual{display:none}
.plans.anual .preco-anual{display:block}
.plans.anual .preco-mensal{display:none}
.price-sub{color:var(--muted);font-size:.84rem;margin-top:3px}
.plan .rec{margin-top:auto;font-size:.86rem;font-weight:600;color:var(--brand-ink)}
.plan .rec+.btn{margin-top:0}
.limites{margin:0;padding:14px 0;display:grid;gap:8px;font-size:.92rem;border-block:1px solid var(--hair)}
.limites div{display:flex;justify-content:space-between;gap:10px}
.limites dt{color:var(--muted)}
.limites dd{margin:0;font-weight:700;color:var(--ink);text-align:right}
.notas-planos{max-width:780px;margin:26px auto 0;display:grid;gap:8px;text-align:center;color:var(--muted);font-size:.93rem}

/* rodapé em colunas */
.rodape-grid{display:grid;grid-template-columns:1.5fr repeat(3,1fr);gap:28px}
@media(max-width:760px){ .rodape-grid{grid-template-columns:1fr 1fr} .rodape-marca{grid-column:1/-1} }
.rodape-marca p{margin-top:12px;max-width:34ch}
.rodape-titulo{margin-bottom:12px;font-size:.74rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--fg)}
.rodape-col ul{list-style:none;margin:0;padding:0;display:grid;gap:2px}
.rodape-col a{display:inline-block;padding:6px 0}
.rodape-col a:hover{color:var(--fg)}
.rodape-base{margin-top:30px;padding-top:20px;border-top:1px solid var(--hair);display:flex;flex-wrap:wrap;justify-content:space-between;gap:8px 20px;font-size:.82rem}
.rodape-base .credito{margin:0;text-align:left}

/* listas sem marcador (desafios, áreas, rumo) e a figura do celular */
.desafios,.areas,.rumo{list-style:none;margin-left:0;margin-right:0;margin-bottom:0;padding:0}
.desafios{margin-top:0}
figure.stage{margin:0}
.dia{align-self:center;margin:4px 0;font-size:.7rem;font-weight:600;letter-spacing:.04em;color:var(--muted);background:var(--card);border:1px solid var(--border);padding:.22em .75em;border-radius:999px}
.missao h2{margin-top:.55rem}

@media (prefers-reduced-motion:reduce){ *{transition:none!important;animation:none!important} }